News Explorer — Amazon to Launch NFTs Tied to Real World Assets, Possible Amazon Token

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Mar 6, 10:24 pm

Blockworks

Amazon to Launch NFTs Tied to Real World Assets, Possible Amazon Token

Amazon is planning to launch a digital collectibles initiative, allowing customers to purchase NFTs tied to real world assets that are delivered to their doorstep. The company is also planning to notify every Amazon Prime customer in the US of the initiative, and is considering sending out an email blast to every US-based Prime subscriber. Amazon is looking to create a private blockchain, and it is not yet clear whether an Amazon token will be part of the deal.

Amazon is planning to launch a digital collectibles initiative, allowing customers to purchase NFTs tied to real world assets that are delivered to their doorstep. The company is also planning to notify every Amazon Prime customer in the US of the initiative, and is considering sending out an email blast to every US-based Prime subscriber. Amazon is looking to create a private blockchain, and it is not yet clear whether an Amazon token will be part of the deal.

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