MicroStrategy, a Bitcoin software developer and enterprise analytics software provider, announced Thursday that it will conduct a 10-for-1 stock split of its class A and class B common stock.

The move is designed to make the ballooning stock “more accessible to investors and employees,” the firm said in a press release. MicroStrategy’s stock (MSTR) has more than tripled in price over the last year, and currently sits at a price of $1,406—up nearly 8% today amid the news.

Shareholders of record as of August 1 will receive nine additional shares for each share they currently hold, the company announced. The distribution is expected to occur after market close on August 7, with split-adjusted trading commencing on August 8.

"The stock dividend will not have any impact on the voting and other rights of stockholders," the company stated in its announcement.

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MicroStrategy is the single largest corporate holder of Bitcoin, with 226,331 BTC held in its corporate treasury. That’s more than $13.2 billion worth at the current price of about $58,590, as of this writing. Michael Saylor, the firm’s co-founder and executive chairman, is an outspoken Bitcoin bull.

Editor’s note: This article was written with the assistance of AI. Edited and fact-checked by Andrew Hayward.

Disclaimer

The views and opinions expressed by the author are for informational purposes only and do not constitute financial, investment, or other advice.

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