
Crypto.com President: Sports Sponsorships Have 'Trade Offs'
Editor’s note: This article was first published on April 14th, and updated on April 15th to incorporate follow-up remarks from Eric Anziani. Crypto.com may not be the biggest crypto exchange by trading volume, but it’s certainly one of the most well-known. Lebron James plays in an arena named after the company, and the exchange has sponsorship deals with the Philadelphia 76ers, Formula 1, and the Ultimate Fighting Championship, or UFC, among others. But those splashy sponsorship deals come with...



