Today, Verizon beat the crypto news industry to the punch. It announced that it’s implemented a blockchain-based record for its press releases.
The new system, called Full Transparency, is a blockchain-based, press release-recording system “designed to raise the bar for corporate accountability.” It cryptographically bounds each press release to the blockchain, tracking and contextualizing subsequent edits.
It’s open-source, so other businesses can use it. Anyone integrating Verizon’s tech can log their press releases on the blockchain, the excitement of some crusty product release indelibly recorded on its immutable ledger.
It’s built on the MAD Network, a Layer-2 solution that is itself built atop the EthereumEthereum blockchain.
Adam Helfgott, Project Lead at MadNetwork, which along with Huge and AdLedger partnered with Verizon to build the product, is, and forever will be, “thrilled to power Verizon's approach, exploring how blockchain can be a critical part of enterprise software at scale, providing validation and authentication in the digital world."
Verizon’s ‘Full Transparency’ launches blockchain verification for news releases. Learn more about how @Verizon is leveraging public blockchain, designed to raise the bar for corporate accountability. https://t.co/Qw1JHWoDwXpic.twitter.com/kEegEYVzE9
Perhaps Verizon’s shot itself in the foot. Participating companies can no longer update their posts to sweep mistakes under the rug, with readers none the wiser.
Verizon’s technology is vaguely similar to that of Everipedia, a blockchain-based version of Wikipedia that launched in 2018. Everipedia records the number of upvotes edits to each post have, so that everyone is on the same page about the content stored within it.
It’s also similar to what was attempted by Civil, a now-defunct blockchain-based platform for newsrooms that, among other things, recorded articles from participating websites to the Ethereum blockchain in pursuit of greater transparency. Civil folded in June, but its spirit is forever logged on the chain.
Daily Debrief Newsletter
Start every day with the top news stories right now, plus original features, a podcast, videos and more.
Eric Trump and Donald Trump Jr. bashed the traditional finance system and championed the U.S.' pro-crypto pivot and their own digital asset endeavors on Wednesday at the Bitcoin 2025 conference in Las Vegas—underscoring the Trumps' growing enmeshment with the cryptocurrency community, despite critics' concerns over conflicts of interest posed by the First Family's embrace of the industry.
The two eldest sons of U.S. President Donald Trump touted the U.S.' foray into Bitcoin and other cryptocurr...
Online trading platform eToro announced on Wednesday that it has added 12 cryptocurrencies to its U.S. platform, expanding its digital asset offerings in the country after sharply scaling back its presence last year due to regulatory constraints.
The new tokens available to U.S. users include Cardano, Dogecoin, XRP, and Shiba Inu, among others, bringing the total number of listed assets from three to 15.
These tokens join Bitcoin, Ethereum, and Bitcoin Cash, the only crypto assets the firm offe...
Video game retailer turned meme stock GameStop has announced that it has purchased Bitcoin, currently worth approximately $512 million.
The firm tweeted that it had purchased 4,710 BTC, after having completed a $1.5 billion offering of convertible senior notes to investors in early April.
GameStop has purchased 4,710 Bitcoin. pic.twitter.com/gGdr0BRrAv
— GameStop (@gamestop) May 28, 2025
At the time, GameStop stated that it planned to use the proceeds to establish a corporate Bitcoin treasury;...