Pimple Problems? Have You Tried Using Brian Armstrong's Face?
Base face! On-chain beauty company KIKI World and Base have collaborated on pimple patches featuring the pixelated face of Coinbase CEO Brian Armstrong.
For years—technically, forever—human beings have lacked a means to suck pimple fluid and other unwanted oils from their face while simultaneously expressing support for a prominent crypto executive.
Today, that paradigm shifts.
As a component of Base’s “On-Chain Summer” campaign, the rising Ethereum layer-2 network has teamed up with on-chain beauty company KIKI World to create NFT-linked pimple patches adorned with the CryptoPunk-ified face of Coinbase CEO Brian Armstrong.
The NFTs, dubbed “BASE FACE,” entitle minters to redeem a physical pack of 40 pimple patches—20 Armstrong faces of varying sizes, and 20 Base network logos. Each NFT costs .0035 ETH to mint, or about $12 at writing.
Brian Armstrong pimple patches, courtesy of Base and KIKI World. Courtesy: KIKI World
Jana Bobosikova, KIKI World’s co-founder, believes that Armstrong’s many faces won’t only help drain pores and remove acne—the patches, so she says, can also be worn purely as fashion statements.
“We strongly believe that this partnership can be a fun and very real way to… well, wear BASE on your FACE!” Bobosikova told Decrypt over email.
🔆 OᑎᑕᕼᗩIᑎ ᔑᑌᗰᗰEᖇ 🔆
Beauty platform @kikiworld_ has created SOS blemish patches for Onchain Summer
How did this happen? Bobosikova wanted to choose a more unisex option for the collaboration, and landed on pimple patches, a product KIKI World had already launched on-chain. It was the Base team, she said, that opted for Armstrong’s head as the lead design.
Decrypt reached out to Base regarding the aesthetic strategy behind that decision, but did not immediately receive a response.
BASE FACE purchasers who link their NFTs to on-chain KIKI World accounts will also be able to have a say in future products and designs released by the beauty brand.
In April, KIKI announced a $7 million funding round, led by crypto giant Andreessen Horowitz and the incubation venture fund of Estée Lauder, the multinational cosmetics manufacturer.
What would you give to earn cryptocurrency? Would you let an AI track your every online move? Those questions underpin an interactive experience built around the upcoming Black Mirror token, an official cryptocurrency announced Wednesday and inspired by Netflix’s hit dystopian series.
Built on KOR Protocol, which is backed by the likes of Animoca Brands, Niantic Labs, and Avalanche, the Black Mirror Experience features a virtual assistant named Iris. She tracks user behavior and assigns reputati...
Natasha Lyonne is taking on Silicon Valley’s AI obsession in "Uncanny Valley," a new sci-fi film that blurs the line between human performance and artificial intelligence. The move comes two years after Lyonne joined over 1,000 members of the Writers Guild of America in signing a petition calling for more AI guardrails in the entertainment industry.
Joining the "Poker Face" and "Slums of Beverly Hills" star, who will direct and star in the satirical dystopian film, are actress and director Brit...
The story of a Wales man who believes he accidentally threw away $750 million worth of Bitcoin is now poised to get the Hollywood treatment.
On Wednesday, a new Los Angeles-based production company, Lebul, announced that it secured the exclusive rights to tell the story of James Howells, an IT engineer who mined 8,000 BTC back in 2009—when the tokens were effectively worthless—and then lost them all.
Howells maintains that a former lover threw away a hard drive containing the tokens back in 20...